"What motivates a person to help others?" asks professor Giuseppe Ugazio. This is the question that behavioral philanthropy research seeks to answer. What are the cognitive and neurobiological processes behind philanthropic motivation?
Build a theoretical framework that allows characterizing different types of philanthropists
to provide the scientific means to build personalized strategies to help donors fulfill their philanthropic desires
Shed new light on the complex human mechanisms that drive philanthropy
with research backed by a rigorous and creative modus operandi in a laboratory filled with inspiration, critical thinking, and solutions.
Create Synergies between different philanthropic actors in Switzerland
establishing common interest areas and identifying sectors where foundations are less active